Parenting Update: Q1 2018



Welcome to Generation Media’s Parenting Update for Q1 2018.


Highlights from this Quarter for the Parenting Update are:

  • TV still delivers the largest share of media time for HWCH 0-3 but social is on the rise.
  • Babycentre and Mumsnet have the highest GSQ scores.
  • Bounty has launched a new parenting app.
  • The top apps this month are YouTube Kids and BBC CBeebies Playtime Island.