Kids Digital Online Update September 2017



Welcome to the latest Generation Media Monthly Digital Update.

The digital update is an exclusive report based on Generation Media’s market research. This month’s highlights are: 

  • The first 7 sites, Roblox, Disney, Miniclip, Twitch, Cbeebies, CBBC, Coolmath Games had the same rankings in September as in August.
  • Toys AndMe is the most influential toy channel in the UK with 361K more subscribers in the last 30 days.
  • BBC CBeebies Playtime jumped to second place in the top ranked apps on App Store for kids 0-5.
  • Bin Weevils is gender neutrally focused and the users tend to be 7-9 year olds.
  • Half of all kids aged 7-12 purchase online and this only becomes more common as kids grow older.

Please see the report for more information and insights!