Welcome to January’s edition of Generation Media’s Monthly Kids Digital Online Update.
The Digital Update is an exclusive report based on Generation Media’s market research. This month’s highlights are:
- This Update sees Roblox, Disney and Miniclip remain as the UK’s Top 3 sites for kids, however Miniclip and Disney have swapped GSQ rankings since our December Update.
- The YouTube influencer SevenSuperGirls has the largest increase in subscribers, with 124% MoM. None of their videos appear to be branded though.
- YouTube Kids has dropped out of the Top 10 apps for 6-8 year olds on the App Store; whereas it’s still present on the Google Play store for this category.
- PopJam, is a safe social content platform purpose-built for 2-13 year olds and is largely a 60/40 split between girls and boys. It has 1M global monthly unique visitors + 300K UK monthly unique visitors.
Please see the report for more information and insights!