Does Film get any better than this?

This won’t be the first time you’ve heard this but 2015 is going to be a great year for Cinema. Already this year we have seen ‘Fast and Furious 7’ reach $1 billion in worldwide box office takings, in a record breaking 17 days. The fastest to hit $1 billion before this was ‘Avatar’ and the final ‘Harry Potter’ film, both achieving this in 19 days. ‘Avengers: The Age of Ultron’ is the second blockbuster to be released this year and is looking likely to be the second film to reach $1 billion in 2015, already taking $680 million and is yet to be released in two of the largest territories.

On top of these huge releases we have 4 more blockbusters this year, including the new ‘Bond’ film and a Sequel to the ‘Star Wars’ saga which will undoubtable be two of the best films of 2015. We are also set to see a historical event in 2015 with Pixar releasing two films in a single year, ‘Inside out’ and ‘The Good Dinosaur’. 2015’s film slate is bursting at the seams, but the real cheery on top is a film set to release at the end of June, staring a lovable trio. Stuart, Kevin and Bob will be setting off in their very first starring roles as they go on the hunt for the most Despicable Master to serve. If you haven’t already guessed the film, it’s the ‘Minions’ movie, and as an agency specialising in the Toys and Games sector its one we’re following very closely.

Cinema has changed………..the move to digital has decreased production costs and the inclusion of kids clubs, with solely family and Kids audiences, in various cinema chains has helped to minimise wastage within the Toys and Games sector. As mentioned there is a huge list of family films set to release this year, including, ‘Minions’, both Pixar films, ‘Pixels’, ‘Hotel Transylvania 2’ and many more. If ever there was a year to get involved with cinema, 2015 is that year.

Source:  DCM/Pearl & Dean/ May 2015/