DD 26/05/15 – Snapchat to hire journalists, Follow You Billboards, Youtube beefs up video ads

Photo-sharing platform continues move into news and media by building content team. The Guardian

Starting with a #hashtag the new #LookingForYou campaign aims to create attention for a very worthy cause. Battersea Dogs and Cats help give homeless pets a second chance at life. DigitalBuzz

The popular video service on Thursday announced TrueView video ads, a desktop and mobile feature rolling out over the next few months. It essentially lists several of the products featured in a video ad alongside the ad itself.  Mashable