Thought Of The Week

Content Strategy: 3 key questions you need to ask

More and more brands are developing content to engage with their audiences. In this article, we...

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DD 06/07/2015 – Minecon live, Mondelez & media monetisation, Amazon ‘Prime Day’ shopping event

Minecon 2015: Mojang reveals what’s next, YouTube online games star, and more live from London. The Guardian

Mondelez hires its first global head of content and media monetisation as part of its efforts to move audiences along the path to purchase and beyond. The Drum

As part of Amazon’s 20th anniversary on 15 July, Amazon will launch a global shopping event with “more deals than Black Friday”. Wired