End of lockdown lifeline for physical retail?

Millions of shoppers took to the streets following the end of lockdown in the UK delivering a short term boost to sales figures.   Lockdown restrictions officially ended in England (for some regions at least) on Wednesday 2nd December, prompting

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Thinking ‘Glocally’ on World Children’s Day

World Children’s Day in recent years have provided the perfect platform for our annual KidsCon event where we bring together the leading lights of children marketing to showcase the latest trends & insights. This year like many things, we have

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Out of Home Advertising: On the Road to Recovery!

With the initial lockdown imposed back in March, the Outdoor space took a massive hit in terms of advertising revenue. However, the medium is on the road to recovery and it is still used as a viable way to spread

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Welcome to ‘Cyber November’

5 top tips to consider with your Amazon ecommerce   Move over Black Friday and Cyber Monday, because the global pandemic is changing our new normal — yet again. With the nation in lockdown once more, this month is very

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Mental Health Awareness: How do we maintain the dialogue?

Mental wellbeing is more vital than ever during these unprecedented times, it is important for workplaces to remember that awareness is important, but continuing the conversation after mental health awareness week is essential.   On Saturday 10th October, millions of

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Planet V launches

Planet V, UK broadcaster ITV’s addressable advertising platform, has officially gone live this week.   Planet V, UK broadcaster ITV’s addressable advertising platform, has officially gone live this week. This new platform will allow advertisers and agencies to plan, buy

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Everyone’s a vlogger: the new normal

I confess, I am not a vlogger. But I won’t pretend I haven’t whiled away the time watching someone’s morning makeup routine, fancy home tour, or “haul” of their latest clothing purchases. Most of the time, I catch myself watching

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